Artek 2nd Cycle is a unique retail concept celebrating the longevity and value of timeless design. Bringing together pre-loved pieces by iconic designers such as Alvar Aalto, Ilmari Tapiovaara and Charles and Ray Eames, the concept gives classic furniture and objects a renewed life. The identity reflects this circular philosophy, with logos moving in a continuous loop to symbolise reuse and continuity. More than a store, Artek 2nd Cycle is a statement that enduring design is not only preserved, but constantly evolving into the future.